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ReachLocal Wins Google’s Quality Score Champion Award for North America and LATAM

Awards Highlight ReachLocal’s Best-In-Class Digital Search Technology Among Google’s Premier SMB Partners

WOODLAND HILLS, Calif., Dec. 14, 2015 (GLOBE NEWSWIRE) -- ReachLocal, Inc. (NASDAQ:RLOC), a leader in powering online marketing for local businesses, today announced that it has won two of Google’s Premier SMB Partner Awards. Both ReachLocal North America and Latin America were recognized as Quality Score Champions. This prestigious award recognizes the Premier SMB Partner with the highest average AdWords Quality Score during the judging period. This is achieved through high-quality campaign setup (selecting the best keywords, writing great text ads, and using all appropriate customizations in the right way to increase performance) and managing the campaigns well.

ReachLocal’s leading-edge search platform offers the following benefits to clients:

  • Gets them more leads: A certified marketing expert works with clients to develop a high-quality campaign that’s targeted to the best local prospects. Text ads are shown to web and mobile searchers so customers can easily find our clients, visit their website and contact them.
  • Optimizes their campaign: With insights from historical data based on over a million search campaigns, we build a list of keywords specifically for each client’s business. Plus, our powerful technology optimizes results daily based on conversions like calls and emails to drive the best possible performance for our clients’ budgets.
  • Provides transparent results: Clients’ campaign performance is tracked regularly to ensure it delivers the best results. With online and mobile reports, clients can view real-time data like site visits, calls, emails and forms – and even listen to recorded calls.

ReachLocal’s platform drives significant volume and actions. In an average month, it processes billions of impressions and makes millions of optimizations driving millions of leads for its clients.

“These awards highlight the exceptional services and best-in-class performance that ReachLocal provides to our clients,” said ReachLocal CEO Sharon Rowlands. “We are honored to be recognized in the Google Premier SMB Partner program with these awards, and congratulate our North America and Latin America teams for everything they do to get our clients the results they want – more customers.”

“Our Google AdWords Premier SMB Partner program highlights companies like ReachLocal that offer exceptional service, expertise and experience, and leading technology to help business owners make the most of their online advertising,” said Christine Merritt, Head of Premier SMB Partnerships Channel Sales, North America. “Working with PSP partners like ReachLocal can help local businesses grow while they focus on running their business.”

The Google AdWords Premier SMB partner program connects experienced AdWords partners with small- and medium-sized businesses that want expert help in creating, managing and optimizing their online advertising campaigns. In addition to in-depth AdWords expertise, PSP partners like ReachLocal provide full-service campaign management, detailed reporting, one-on-one customer support and broad marketing guidance to help advertisers make the most of their campaigns.

About ReachLocal
ReachLocal, Inc. (NASDAQ:RLOC) helps local businesses grow and operate their business better with leading technology and expert service for our clients' lead generation and conversion. ReachLocal is headquartered in Woodland Hills, Calif. and operates in four regions: Asia-Pacific, Europe, Latin America and North America.