About
Founded in 1993, ASC English School teaches English as a second language to international students in Boston, MA, in order to prepare them for college in the United States.
Challenges
ASC English School’s president, Carl Nelson, knows that location is important for success. And in this day and age, a good location means visibility online where people are spending so much of their time. He knew that in order to increase student registration, he needed to market his business online and on Facebook, but he wasn’t sure where to start, so he turned to ReachLocal.
Solutions
ASC English School is running a comprehensive digital marketing strategy powered by ReachLocal, with solutions including ReachSocial Ads for Facebook advertising, organic social media management with ReachLocal’s social add-on, ReachDisplay GeoFence for local mobile advertising, ReachSEO for search engine optimization, ReachEdge + ReachSite for powerful lead management and a smart website, TotalLiveChat for website chat, ReachSearch for search advertising, and ReachListings for directory listings management.
Results
- Facebook daily average reach of almost 1.1k for ad campaigns
- 7% organic Facebook page growth in 6 months
- 1.4k organic Facebook engagements in 6 months
- More than 35k organic Facebook reach in 6 months