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Blue Block

Millennial Marketing - Targeting Gen Y, Gen X and Baby Boomers Too

Recording Date: 
January 4, 2015

Confused by generational alphabet soup? Marketing your business to multiple generations (including the elusive Gen Y) can leave you scratching your head. Join us for this informative session to learn: what the growth in Gen Y's buying power and influence means for your business, the differences in how each generation is searching for you, tips for successfully converting leads from each generation into clients, and how to reach and engage with Gen Y.