Kennesaw State University Sports + Entertainment Park

Kennesaw State University Sports + Entertainment Park

500k
Display advertising campaign received 500k impressions
180k
Facebook advertising campaign received 180k impressions
185 hours
YouTube advertising campaign received over 185 hours of view time

The Kennesaw State University Sports + Entertainment Park is one of the finest recreation complexes in the Southeast, with 88 acres of multi-purpose sports and recreation just one mile from KSU’s main campus in Kennesaw, Georgia.

“Working with ReachLocal has allowed us to reach an audience that we didn’t have the opportunity to reach in the past.”

- Maggie Gendernalik, Sales + Marketing Manager, Kennesaw State University Sports + Entertainment Park

Challenges

The KSU Sports + Entertainment Park team was looking for targeted and measurable ways to reach a variety of patrons and potential visitors for various events held at the Sports + Entertainment Park on a budget.

Solutions

The KSU Sports + Entertainment Park team partnered with ReachLocal to run Facebook advertising campaigns through ReachSocial Ads, display advertising campaigns through ReachDisplay, and custom YouTube advertising campaigns to reach a wider audience and attract people to KSU events.